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The Changing Landscape — The Milton and Elizabeth Erickson Museum

Its History and Transformation


Contributions by Roxanna Erickson-Klein, Marnie McGann, and Jeff Zeig


A Call for Donations:

            Milton Erickson is known for his ability to promote change and to transform limitations in adaptive ways. The Erickson Foundation and Erickson family members are subscribing to his approach with the recent changes at The Milton and Elizabeth Erickson Museum.

Shortly after purchasing the Hayward home, the Foundation began working with Erickson family members to transform it into the Erickson Museum. The Foundation assigned financial resources for the maintenance and caretaking of this unique asset. Countless visitors have been hosted and many classes have been held on site. Each step of the way the budget was scrutinized to reduce unnecessary expenditures, while preserving the opportunity for visitors to know the Ericksons in an experiential way.

As costs for the Museum were tallied, it became apparent that the largest expense was for water required to maintain a green lawn in a desert environment. The Foundation and Erickson family members searched for ways to decrease costs and it seemed that transitioning to a xeriscape desert lawn was the most sensible choice in the dry Southwest climate. Therefore, water has been gradually turned off in some areas so that the transition could begin.


Our Vision:

In both the front and back of yards of the Hayward home, we envision a desert lawn that will wrap along the west side to include the front of Dr. Erickson’s office. Existing cacti and trees will be integrated into the landscape design. Shrubs and grass that are not water conservative will be eliminated and replaced with hardy native plants. Berms and rocks will be incorporated to enhance the beauty of the landscape. Plantings will be clustered so that the yard has a natural look that reflects shaded areas that one could find in a natural desert setting. We will create walkways with benches and rest areas that will aesthetically add to the overall experience. Although the new landscape will be different from the original design, Erickson’s love of nature, especially desert plants, cactus, and shrubs will be honored. Wherever possible, we will select those that Erickson himself would have chosen.


The Strategy:

With the few donations we have already received, a variety of plans for this transformation have been considered and bids were sought. Unfortunately, professional landscaping is a costly venture and all of the bids exceeded our budget. So we are moving forward with volunteers to explore more economical ways to re-landscape. Erickson always endorsed a “pay as you go” method, so we will not spend more than what is donated for this cause.

We have embarked on a capital campaign of $20,000 to cover the costs of the landscape transformation. This is approximately half the cost of what was comparably quoted in other bids. The funds that we are soliciting will be sufficient to cover the complete transformation, including the costs for materials, labor, and plant. The timeline for the landscape project is to have it completed by summer 2015.


Our Promise:

All those involved in the project — Foundation employees, Erickson family members, and volunteers — are committed to using resources in the most efficient way. We will maintain the integrity of the Erickson home, and honor Dr. Erickson’s appreciation for natural materials and desert habitats. We will recognize donors who give $500 or more with a strategically positioned plaque.



The Milton and Elizabeth Erickson Museum houses many precious items. Each requires special attention and care. Several Erickson family members have loaned or donated to the Museum prized possessions so that others can see the objects used by the Ericksons in their everyday lives. Visitors will also get a glimpse of the ordinary lifestyle of an extraordinary man and recognize the seeds that geminated the transformation from the way psychotherapy was practiced, to how it is practiced today. The Museum is open to visitors by appointment only.

While the rest of the Hayward property has undergone transformation, Dr. Erickson’s office has been successfully preserved, remaining as intact as possible since his death in 1980. It has become a mecca for visiting students from around the world — a trend that did not stop with Erickson’s death, or even with the death of Mrs. Erickson.

Traveling to visit Dr. Erickson has been a tradition for many students. His ideas were so revolutionary that the unique opportunity to see him work and teach in his own environment was not to be missed.

In the 1960s, Dr. Erickson lived and practiced on Cypress Street in central Phoenix. By 1970, he had become increasing frail with post-polio syndrome and was confined to a wheelchair. With the youngest of their eight children leaving for college, the Ericksons decided that it was time to move to a home that would be more conducive to Dr. Erickson’s handicap needs and provide space so that he could continue to teach and practice. The Ericksons also wanted a home where they could not only welcome visitors, but their own growing family. They found that place at 1201 E. Hayward Avenue in north central of Phoenix.

The Hayward home had three key features that attracted the Ericksons. First, it had a separate office that adjoined the house with a comfortable waiting area and a spare bedroom and bath. This adjoining structure was deemed “The Little House.” Second, the Hayward home offered an exquisite view of the nearby mountains. And third, in the backyard a magnificent Palo Verde tree stood as the centerpiece. It was this striking tree that suggested to the Ericksons they had arrived at the right place.

Over the next decade, Dr. Erickson continued his private practice, although he eventually practiced less and delegated more time to teaching. Whether scheduled or not, students and colleagues who sometimes arrived unannounced, were always graciously received by Mrs. Erickson. Several of Dr. Erickson’s more serious students, including Ernest Rossi, Jay Haley, and Jeff Zeig often stayed in the Little House for extended periods of time.

After Dr. Erickson died in March 1980, Mrs. Erickson continued to enjoy the steady stream of mostly foreign visitors who found their way to the Erickson doorstep. It was not unusual to see small groups of people with cameras peeking into the windows or leaning over the backyard fence. While the Erickson children would often respond to the interest quizzically and cautiously, Mrs. Erickson was delighted by it and welcomed many who had traveled long distances, spoke little English, and were visiting with their only hope being that they could get a glimpse of Dr. Erickson’s office. Mrs. Erickson never tired of their interest and often sat by while they posed at his desk and shot photos. Later, she would call her children to report that “four more visitors came today — from China — from Japan — from Scandinavia,” and other faraway countries.

Shortly after Mrs. Erickson died in 2008, the Erickson Foundation purchased the property and Erickson family members worked with the Foundation to preserve the office and home so that visitors could continue their pilgrimage. Three of the Erickson children – Roxanna Erickson-Klein, Kristina Erickson, and Robert Erickson have helped develop the Hayward property to create The Milton and Elizabeth Erickson Museum. Ceil Gratz, a longtime family friend, was hired to host visitors and help maintain the property.


Of note: This summer, in the midst of a powerful thunderstorm, the beautiful, historic Palo Verde tree in the backyard (loved by all the Ericksons) finally fell. At the end of its long life, it now lies still and branchless on the lawn, as if to announce its own peaceful transition – one that is inevitable for us all.

Please visit our donation page and choose Erickson Museum Landscape Project as your distribution:

Hello all, Jeff Zeig is currently gathering information for a biography on Milton Erickson he will be writing in the near future. Are you a former patient, colleague, or friend who has had a personal experience with Dr. Erickson you are willing to share? If so, please fill out this form and be sure to include your contact information. (Former patients can remain anonymous.) It would also be helpful if you included a brief summary of your experience to help Dr. Zeig determine what experiences would be relevant to the book. Thank you and we hope to hear from you.

Name Email* Brief SummaryPlease share your experience with Milton H. EricksonCommentsThis field is for validation purposes and should be left unchanged. jQuery(document).bind('gform_post_render', function(event, formId, currentPage){if(formId == 8) {} } );jQuery(document).bind('gform_post_conditional_logic', function(event, formId, fields, isInit){} ); jQuery(document).ready(function(){jQuery(document).trigger('gform_post_render', [8, 1]) } );

Jun 12


FOR IMMEDIATE RELEASE:                             

CONTACT: Chuck Lakin

                                                                                    (602) 956-6196


As a case for re-humanizing family therapy, as opposed to numbly accepting its soulless “medicalization” in the name of safety and profitability, author David Keith scrutinizes an interview conducted more than 35 years ago by Carl Whitaker and highlights why Whitaker’s unconventional ways worked. Bravely challenging the status quo, Keith rallies for renewed freedom of language and developing a therapeutic Self, and explains how spending time with a “Crazyman” can be good for all concerned.


PHOENIX, Ariz. – June 12, 2014 – Carl Whitaker, one of the most influential family therapists of the 20th century, had his loyal following, including David Keith with whom he was a longtime friend, teacher, mentor, co-therapist and collaborator. He also had naysayers, such as one therapist who shortly after Whitaker’s death in 1995 called him a “Crazyman.” But, if a Crazyman means a “full-fledged human being: thoughtful, imaginative, down-to-earth, curious, spiritual, smart, playful, inconsistent, tough, tender, ironic, supportive, rebellious, self-deprecating, loving, and generous,” then a Crazyman is exactly who Keith had chosen to spend a 33-year relationship with – and, he recommends it for other therapists.

For Keith, Whitaker embodied therapeusis, “that elusive complex, energetic, and abstract core of psychotherapy.” And due to his relationship with Whitaker, Keith calls for a higher order — the reshaping of clinical minds. He proposes that therapists learn to listen more carefully, and that they playfully and energetically use language in all its forms — irony, syntax, metaphor, etc. — as opposed to relying on evidence-based methods. Irony, especially, commands Keith’s full attention because the Empire of Overregulation he states leads to a squelched spirit; spirits often high in ‘irony deficiency.” Keith instead champions semiotics, offering an analogy of a forest: “alive, recycling, blossoming, growing, consuming.” He considers semiotics the enigmatic soul of the art of psychotherapy, its heart being caring and empathy. If not for the evil Empire with its bloodless language of “business-eze,” bureaucracy, and bottom-lines, therapists could be free to pursue the passion of truly helping others.

Carl Whitaker took giant steps in this direction, and David Keith is in for the long-haul. Like a marathon runner, Keith has taken up the torch of therapeutic freedom, redefining what it means to really care for patients. Godspeed!

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